7,000 Pairs of Fake Nike Sneakers Destroyed in Serbia

On June 2, 2010, the Serbian customs officials and representatives of the PETOSEVIC office in Belgrade organized and witnessed the destruction of 7,428 pairs of sneakers and 34,000 rubber labels found to infringe the intellectual property rights of Nike.

The counterfeit items were fed through a truck tire shredder at a city waste yard. Also present at the destruction were the representatives of Nike and Delta Sport, the exclusive distributor of Nike and other leading sports brands in the region.

The infringing goods originated in China and were imported by two local firms. The goods were seized on the border crossing Batrovci between Serbia and Croatia.

You can see the photos of the destruction in our gallery.

For more information, please contact Jelena Jankovic at our Balkan Regional Office.

Source: PETOSEVIC